Are you bored by vanilla musk? Do you find yourself doing a mental eye-roll every time a celebrity announces a new fragrance? If you're guilty of either, you might want to check out LUSH's newest Gorilla perfume collection. The capsule collection of nine distinctive scents is anything but ordinary.Inspired by eclectic elements like ancient British history, music, politics, and literature, LUSH founder Mark Constantine and his father Simon have created perfumes worth a second sniff to truly understand all the notes. I'll admit, when I had a chance to check out the new Gorilla perfumes at the Robson LUSH store last Monday, my less-than-educated nose was overwhelmed. But after smelling each fragrance several times, I grew to appreciate the complexity and distinctiveness of the different formulas. Here's a glimpse of the collection.
LUSH's new Gorilla perfume collection is definitely an acquired, very personal taste. One person's favourite perfume could very well be another person's most despised. If you're lucky enough to find these fragrances at your local LUSH store, I encourage you to stop and smell them. Your nose might be in for a surprise.
The collection is available at select stores in North America and online starting this February.