H&M At Lougheed Town Centre

H&M's expansion into Vancouver mirrors the way a four-star restaurant might serve a multi-course meal. Its sizable Coquitlam Centre location is the successful and succulent appetizer that is placed gingerly before you to whet your appetite for what's to come. As soon as word reaches the kitchens (or ahem, the H&M folks) that the appie has gone over well with its audience, the cooks begin working on the entree. In this case, the entree is the flagship H&M location opening next month in Pacific Centre, an event which is sure to excite local fashionistas. In the meantime, we have the new H&M location which has just opened in Lougheed Town Centre to satisfy us.

I'm sorry to say it, but the Lougheed location is basically the ball of sorbet that comes in between courses to cleanse your palate so that you can enjoy the next course. Yes folks, it was kind of a let-down. For one thing, the Lougheed H&M is about half the size of the Coquitlam location. The accessories selection isn't as extensive, the clothing selection is pretty limited and doesn't include the fun juniors fashions that the Coquitlam H&M has, and there's no lingerie section. Men can write this location off entirely as it only features fashions for women and children.

I love the things I did find, but I think the next time I go to H&M I'm going to head out to Coquitlam. Coquitlam Centre has much better stores than Lougheed in general, plus the H&M there probably won't be as picked-over as the forthcoming Pacific Centre one.

Gray racerback tank with rhinestones. It's an everyday basic but BeDazzled. I can definitely picture myself wearing this tank with skinny jeans for dancing; it's just sparkly enough for evening and just casual enough for a sweaty night of salsa.

Brown embellished skinny-cut tank. I loved this tank as soon as I put it on. On someone who's petite, the cut is very slimming and flattering. (Hmm yeah, I can hear the "Life's unfair" and "Like you need the extra slimming effect!" thought bubbles forming over some of your heads.)

White and silver scarf. The scarf is lightweight and soft and opens up into a large shawl. Think of it as spring's answer to the pashmina.

Black hairclips with roses. My bangs are getting a bit long and lately I find myself parting my hair to the side and securing my sideswept bangs with a couple of bobby pins. The black hairclips are shiny and blend in with my hair, plus the roses remind me of the trademark Chanel camellia. I can just imagine how wonderful one of these babies would look while wearing my Chanel sunglasses.


  1. Aww too bad the Lougheed one isn't as good as Coquitlam's. You still got some nice picks though! haha I kinda like the junior fashions side better than the other, more mature wear side.


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